01
Mar
13

How Creativity Works

I spend a lot of time thinking about creativity and how cultivate it.  In an interview with Jonah Lehrer, Steve Paikin brings to the forefront some illuminating thoughts on the creative process.

Lehrer defines creativity as anything that lives beyond ourselves and that it is usually not a single Eureka moment.  The real trick to creativity is basically thinking the right way at the right time.

The interview is filled with famous and less-than-famous examples of creativity that are entertaining on their own rite, but like so many other interviews on this blog, there is really a lot of consider.

DOWNLOAD: HOW CREATIVITY WORKS (26 minutes)

Credits:  Paikin, Steve.  “How Creativity Works.”  The Agenda, TVO.  Interview.  April 27, 2012

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